SEO audits

Before investing in more SEO activity, find out which problems and opportunities deserve attention. Seven Creative can review search visibility, crawling, indexing and relevant page content, then explain the findings in a practical order.

Who this is for

This is for businesses with declining organic enquiries, a website migration to review or uncertainty about the value of current SEO work. An audit can also establish a sensible starting point before commissioning a new campaign or a major content programme.

Scope and deliverables

Available search performance evidence; important landing pages; crawl and indexation signals; titles and descriptions; internal linking; content relevance; redirects; canonical behaviour; and other search-related technical issues. The scope should identify which data sources are available and distinguish observed findings from questions needing further access.

How the work is approached

We agree the business goals, website scope and access first. Evidence is collected and findings are grouped by likely impact, confidence and implementation effort. The report includes examples, recommended actions and dependencies so the work can be assigned sensibly. Fixes and follow-up monitoring can be quoted separately rather than assumed to be included in the review.

What this helps you do

A useful audit helps you choose what to do next and what can wait. It should explain the connection between a finding and the pages or audience affected. A long list of automated warnings is not enough on its own, and no ranking increase or recovery timescale is guaranteed by completing an audit.

How is an SEO audit different from a website audit?

The SEO audit concentrates on search visibility, crawling, indexing and search-related content and technical signals. The website audit looks more broadly at functionality, usability, mobile experience, performance, selected accessibility checks, security configuration and maintenance. They can be scoped together where appropriate, with distinct findings rather than duplicate reports.

Related services

• Website audits
• Technical SEO
• Analytics and tracking

Talk through your requirements

Tell us what you want to achieve, what is already in place and any deadline or budget. Call 0114 383 0711 or use the existing contact page and enquiry form. We will discuss the practical next step and confirm the scope before work is agreed. Please do not include passwords or sensitive account information in an enquiry.