Technical SEO
Good content can still be difficult to discover if a website sends confusing technical signals. Seven Creative can review the foundations that affect how search engines reach, interpret and index your important pages.
Who this is for
This is for websites with indexing concerns, complex page structures, a recent migration or recurring technical warnings. It can also be useful before a redesign, when URL changes and template behaviour need planning rather than being checked only after launch.
Scope and deliverables
Crawling and indexing signals; robots directives; canonical behaviour; redirects; XML sitemap consistency; internal links; template output; and relevant performance issues. Structured data is reviewed against supported facts and visible content. Access to search tools can improve the evidence, but account connections are not changed without an agreed scope.
How the work is approached
We establish which pages should be discoverable and review representative templates and available data. Findings are prioritised by likely impact and confidence. Proposed changes are checked for unintended effects, especially where templates influence many pages. Follow-up checks assess whether the agreed technical behaviour is present, without assuming that a search engine will respond on a particular schedule.
What this helps you do
A more coherent technical setup helps avoid sending conflicting instructions and makes future content work easier to manage. The report should distinguish a genuine barrier from a low-priority warning. Technical changes support search visibility but do not guarantee indexing, rankings or traffic.
Is technical SEO the same as a website health audit?
No. Technical SEO focuses on search discovery and interpretation. A broader website audit also examines functionality, usability, accessibility checks, maintenance and security configuration. The two can complement each other, and performance issues may be relevant to both. We avoid treating a single automated score as a complete diagnosis.
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Talk through your requirements
Tell us what you want to achieve, what is already in place and any deadline or budget. Call 0114 383 0711 or use the existing contact page and enquiry form. We will discuss the practical next step and confirm the scope before work is agreed. Please do not include passwords or sensitive account information in an enquiry.