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The journal

Ideas, notes
& useful things.

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  • The Importance of Keeping the News Page on Your Website Updated

    When did you last check your website’s news page? An old article is not automatically a problem. An expired offer presented as current, or advice that no longer works, is a better reason to act. Give the section a clear purpose Use it for genuine business news, helpful answers and completed work you can show.…

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  • 5-Step Guide towards SEO Satisfaction

    Before paying for SEO, make sure you understand what you are trying to achieve and how the work will be assessed. A clear plan is more useful than a promise to put you on page one. 1. Identify your goals Choose a business outcome, such as more suitable enquiries for a particular service. Define the…

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  • Shop Signs Sheffield Announce New Shopping Area in Sheffield

    As shop sign makers in Sheffield, we’ve commented before on the many plans that Sheffield Council have dreamt up and then shelved over the past few years. It will be interesting to see if this project gets off the ground, as many others have fallen to the wayside for various reasons. The reaction from Sheffield…

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  • Social Media Management Sheffield Discuss the Value of Pinterest

    In addition to accounts for personal users, Pinterest also allows businesses to create business pages that they can use to promote their company online. These pages could be described as ‘virtual shopfronts’, allowing Pinterest users to browse items for sale on their website. And it’s big business; brand studies have continued to show that Pinterest is more effective…

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  • The Importance of Using Pinterest as Part of Your Social Media Marketing Strategy

    Pinterest is an image-led discovery platform. Its usefulness for a business depends on the audience, the material you can share and what you want visitors to do next; an old user total or popularity ranking is not a current business case. How Does Pinterest Work? Pinterest lets people discover images and save Pins to boards.…

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  • 5 Ways Great Quality Website Copywriting Can Help Your Business

    Great website copywriting can pay dividends for your business. Not only will it improve brand awareness with your potential customers; it can also help boost your visibility with the search engines. Whether you’re looking to update your existing content – or for brand new copy for a new website – our team of highly-skilled Sheffield…

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  • Refurbishment Project for Spital Hill’s Shop Signs Sheffield

    The regeneration of certain areas of Sheffield comes after a citywide strategy approved by Sheffield City Council that aims to support and promote local shopping centres. Because Darnall shopping centre was identified as having an unwelcoming environment, with a high number of badly-maintained, empty shops, money given to Sheffield Council by the Local Growth Fund…

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  • Not Sure About Using Social Media for Your Business? You Need to Read This!

    Here at Seven Creative, we’ve been using social media for business since social media went mainstream, so it’s part of the marketing mix we understand very well. For virtually every business, having a good and consistent presence on social media is vital in terms of raising awareness, educating your audience, and generating leads – so…

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  • 5 reasons why having good website hosting might be more important than you think

    Hosting gives your website a place to run, but its value is more than a storage allowance. Choose an arrangement that fits the actual site and explains who handles a problem. 1. Availability Ask what monitoring and response arrangements are included. A service-level statement needs its own terms; no general article can guarantee that a…

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  • Shop Sign Makers in Sheffield Comment on New £500m Retail Development Set to Transform City

    As Sheffield shop sign makers, Image Sign Studio were understandably delighted by the news of a new shopping centre in the heart of the city. Residents of Sheffield will know that the city centre has suffered in the period since the recession, with shops closing down and significantly less people visiting it, therefore new plans were…

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  • Sheffield Shop Sign in Aluminium for Poppies Bakehouse on Ecclesall Road

    Image Sign Studio gets lots of requests for signs in all different sizes, shapes, colours and materials. Whether you’re looking for a modern shop sign for your retail shop in Sheffield, or you’d like to create a rustic vintage feel, their expert Sheffield sign makers can help. Professional Shop Sign Makers in Sheffield As professional…

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  • Tips and Tricks to Get your Retail Shop Noticed on the High Street at Christmas from Shop Sign Makers in Sheffield

    If you need some help with attracting customers to your retail premises, the shop sign Sheffield makers at Image Sign Studio can help. They design, manufacture and install fantastic shop signs that are sure to make you stand out on the high street this Christmas. But there are other things you can do too, and…

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  • Back to Basics: What is Content Marketing and How Can it Benefit your Business?

    No doubt you’ve heard the phrase ‘content marketing’ being thrown around in the last few years; but do you really understand what it means? Everyone knows that the ultimate goal of marketing is to grow a business, increase sales, and therefore increase profit. So where does the ‘content’ come in? Content marketing grows a business…

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  • Shop Sign Makers Sheffield Help with Regeneration of Darnall Retail Centre

    Two years ago, a citywide strategy was approved by Sheffield City Council to help support and promote local shopping centres.  This project is being paid for by the Local Growth Fund, which comprises of money given to Sheffield Council to be used for projects that benefit the local area and the community. Darnall shopping centre was…

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  • Illuminated Shop Signs Sheffield and Beyond for Help the Heroes

    Illuminated shop signs can have a dramatic overall effect on the look of any retail shop. Modern LED lights are cheap to run, low maintenance and long lasting, making them perfect for use on shop signage and business signage. Stainless Steel 3D Letters for Retail Shop Sign As professional sign makers in Sheffield, Image Sign Studio…

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