The website domain name is often overlooked in SEO terms as people focus on inbound links and optimised web copy, however, your domain name – or in this instance the information relating to it – is one of the important criteria used by Google when evaluating your website. We all know that new domain registrations … Continue Reading
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How to redirect index.php for SEO
If your homepage is being treated by Google as two separate pages – e.g. site.com/ and site.com/index.php – you may be experiencing search engine indexing issues too. Unless the index file is redirected to the root, your homepage may be being treated as two different pages but with duplicate content which can cause a whole … Continue Reading
Search Engine Optimisation – getting it wrong vs. getting it right
If you’ve ever paid for search engine optimisation (SEO) or are wondering if it will help your website, you need to read this. SEO is certainly a buzz word at the moment but where do you get all the facts – how much should it cost? What results should I expect? How do I tell if it’s … Continue Reading
Content Writer – Copywriting for SEO
It’s no secret that in order to get your website to index to its potential, it will probably need a little help now and then. The problem is, though, that the majority of people who you ask for help in this department will probably end up with someone telling them that just they need inbound … Continue Reading
Find Out For Free if Your Website Should Be Ranking Higher in Google
“Why am I not on page one of Google?” So you’ve got your website, you may have even paid for extra SEO services, but if you’ve ever thought to yourself: “I wonder if my site could be doing better in Google?” or “I wonder if there are any problems with my site that might be stopping it from indexing … Continue Reading
R.I.P Adobe Flash Player – August 15th 2012
Not so long ago, the only way to have a half-decent looking animation on a website was using Adobe Flash. Movement and interactive images could help sites engage with their customers and it was therefore a useful tool for some sites. Because, at Seven Creative, we have always focussed on creating usable and optimised websites … Continue Reading
How to Add Users to your Google Analytics Account
If you want someone else to be able to view or use your Analytics account then you should carry out the steps below: 1. Log in to your analytics account at google.com/analytics 2. Go to your account dashboard or the dashboard for the domain you want to share access to 3. Click on “Admin” at … Continue Reading
Sales and marketing optimisation
Consider the alternatives According to IAB (2010), in the UK, the entire advertising sector contracted by 16.6% in the first half of 2009, however, the online advertising share grew by 4.6% to a record 23.5% share of the market. Obviously, in the midst of a recession, you’d expect advertising spend to decline, however, it seems … Continue Reading