How long is it since the text on your website was updated? Have you been meaning to rewrite it for ages, but it keeps getting put to the bottom of the to-do list as more urgent work presses on your time? This is a common story for many website owners, however, it might actually be … Continue Reading
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SEO checklist
Search Engine Optimisation (SEO) – what is a sitemap?
If you’ve ever looked into search engine optimisation (aka SEO) in any detail you’ll probably have come across what’s known as a ‘sitemap’. And if you are new to SEO, you’ll also probably be asking yourself ‘what is a sitemap’? A sitemap, in its simplest form, is a file (or files) that provide information about … Continue Reading
The quick guide to the basics of SEO
Search engine optimisation (or SEO as it’s more commonly known as) has many definitions but I prefer to describe it as the practice of improving your visibility in search engines for relevant search terms. Better visibility can be called higher rankings (or closer to page 1, result 1) and relevant search terms are words or … Continue Reading
The origins of Search Engine Optimisation (SEO)
I’ve been working with websites since before search engine optimisation (SEO) was a ‘thing’. I originally taught myself HTML as a young teenager using a book I found lying about by Carol Vordernman and the rest, as they say, for me at least, is history. I’ve been providing SEO in Sheffield & further afield now … Continue Reading
Extend the registration period of your domain name for better SEO
The website domain name is often overlooked in SEO terms as people focus on inbound links and optimised web copy, however, your domain name – or in this instance the information relating to it – is one of the important criteria used by Google when evaluating your website. We all know that new domain registrations … Continue Reading